I work with a select few clients to optimize their life, their business or both.
My name is Matt Knee. I am a former INC5000 CEO with a multimillion dollar exit, founder of MyCompanyWorks, author of Startups Made Simple and creator of Zorga, which helps you fully optimize your life.

MyCompanyWorks helped more than 70,000 entrepreneurs start and manage their business, so I have seen every stage of the founder journey as well. I also made plenty of mistakes along the way, which means I know exactly how to help you get unstuck.
So you can choose to work with me on your personal life, your business or both.
Here’s what I do for each:
What I Do As Your Personal Coach
Most capable people aren’t broken. They’re just running a life that technically works, but feels noisy, reactive, or heavier than it should. On paper things look fine. Internally there’s friction, constant context-switching, and a sense that you’re busy without fully being in control. I help you build a clear, calm, intentional life that actually runs well day to day.
- See your life clearly, without stories. We map how your life really works right now. Work, health, energy, time, finances, relationships, obligations, mental load. No aspirational nonsense. Just reality, so we have something solid to work with.
- Stabilize before you optimize. If you’re overwhelmed, burned out, behind, or constantly reacting, we fix that first. We remove friction, reduce cognitive load, and create breathing room before trying to improve anything else.
- Decide what actually matters. We clarify your direction, priorities, and standards for a good life. Not what you think you should want, but what you genuinely want to build and protect over the next 5 to 20 years.
- Build a simple Personal Operating System with Zorga. You get a practical system for planning your weeks, managing commitments, making decisions, and keeping your life organized without constant effort or mental strain.
- Fix time, energy, and attention. We redesign how your days actually work so you have more focus, better recovery, and fewer drains. This usually means doing less, but doing it on purpose.
- Improve decision making and self-trust. You learn how to think more clearly, stop second-guessing yourself, and make clean decisions without spiraling or outsourcing your judgment.
- Create structure that survives low motivation. This is not about discipline or willpower. It’s about systems that hold up even when you’re tired, distracted, or busy. Clarity replaces stress.
- Accountability without pressure or hype. We meet regularly to review what’s working, fix what isn’t, and keep your life aligned with your values and long-term direction.
- Build a life that compounds instead of drains. Over time, your systems, habits, and environment start working for you. More calm. More leverage. More space to actually enjoy the life you’re building.
What I Do As Your Business Coach
Most founders feel overwhelmed and stuck in the weeds. I help them build a simpler business that runs clean and smooth.
- Fully understand your business. I learn how your company works, what you sell, your processes, your problems, your goals and your current bottlenecks.
- Put out the fires. You probably have some pressing issues right now, we’ll hit those first to give you some breathing room before we get strategic.
- Build a clear and simple plan. We identify the right priorities and map out a path you can follow without confusion or overwhelm.
- Build a simple and repeatable Business Operating System. You get a practical set of systems for planning, delegation, hiring, and decision making.
- Help you get out of the weeds. We remove low value tasks, install automation or AI where it makes sense, and free up your time for high impact work.
- Improve your personal productivity, decision making and leadership. You get clear thinking, better priorities, and healthier boundaries so you can run the company with confidence.
- Keep you accountable without pressure. We meet regularly to track progress, work through problems, and stay aligned with your plan.
- Prepare your business for scale or eventual sale. We make your company ready for explosive growth, less dependent on you and more attractive to buyers or investors (I’ve been through the acquisition process).
Who I Work Best With:
- People who want clarity, systems, and measurable improvement.
- People who are open to change and willing to try new ways of working.
- People who want a simpler business that runs clean and smooth.
- People who know how to do basic technology: email, shared documents, etc.
- Founder-led companies with small teams, typically 30 or fewer.
When This is Not a Good Fit:
- People looking for a quick fix or advice they will not act on.
- People who resist structure or do not want guidance.
- Businesses seeking hands on implementation or large team restructuring instead of founder focused coaching.
In This Free 30 Minute Call, We Will:
- Identify where you and/or your business is getting stuck (or can be scaled and optimized).
- Walk through my Zorga system, a clearer and calmer way to run your life and business.
- Pinpoint a few tactics or systems you can implement right away.
This is not a sales pitch and I never do a hard sell, I only work with a few select clients at a time. It is a focused conversation to review how your life or business runs, spot bottlenecks, and outline real improvements you can use immediately.
My coaching starts at $2000/month. Coaching is month-to-month and the average engagement is 3-6 months. I mention this up front so you know what to expect before we talk. If we both feel it is a fit, we can discuss next steps.
Select your date and time below to book the call. If you need a more urgent meeting please contact me at my email below.